Students studying at ATU Galway

Brand Guidelines

The Atlantic Technological University brand guidelines web page provides support for staff, students and external stakeholders who wish to access the Atlantic Technological University (ATU) brand. This web page links to a range of resources such as downloadable guidelines, logos and templates, along with providing an overview of the brand and contacts for further support.

Atlantic Technological University logo on sea background

Atlantic TU name and brand

Established in April 2022, Atlantic TU is Ireland’s newest technological university formed by the merger of GMIT, LYIT and IT Sligo.

A layout with icon logo for brand guidelines

ATU Brand Guidelines

The ATU visual identity comprises a selection of elements, and the correct application of each is equally important. Every execution is an opportunity to do things right, and best represent who we are and what we do.

ATU logo

ATU Logo

The ATU logo is a central part of the visual identity, providing a memory trigger for what ATU represents.

Sample ATU layout

ATU Brand Templates

Staff and students of ATU can access letterheads, email signatures and other templates available for download.

Sample pic with logo treatment from ATU

ATU Social Media Branding

A guide to migrating existing Institute of Technology social media channels to ATU channels, along with branding assets, policies and guidance documentation.

the future is here layout treatment

Brand Support & Queries

The ATU Marketing team is available to provide support and guidance on the implementation of the new ATU brand identity and guidelines.